Have you heard? CardsDirect is having a sale and you’re invited to join in the festivities! From now through March 19 you can save 10% OFF any of the hundreds of greeting card and invitation designs we offer. You also will enjoy FREE Ground Shipping! Just type in Promo Code CDE319BG at checkout.

Now is a great time to order personalized Birthday Cards so you’ll never miss another opportunity to remember someone on their big day.

Or how about Thank You Cards. Surprise someone with a thoughtful and unexpected Thank You and see if they don’t become lifelong customers or friends!

Start a personal campaign to build loyalty by sending greeting cards and save big!

When you are lucky enough to get an opportunity to speak with an existing or even a potential customer in person or better yet, face to face, use this valuable time to put your best foot forward. Be ready to speak directly to their needs and make it personal!

Do background research so you are ready to offer solutions and make suggestions that will benefit them and their business. Know what their strengths and challenges are and focus your discussion on exactly what you can do to help them. This is not the time to speak in big picture scenarios. List specific ways you can help make their life easier and effect change for the better. There are many who offer what you do so be ready to speak to why you and your company can do it better.

Make or strengthen a relationship by remembering that person with birthday cards on their special day or thank you cards when called for. Become a trusted supplier and better yet, a trusted friend, and you will become that go to person!

There is only so much time in a day, no matter how much you wish some days were shorter and others longer. So, use your time to your best advantage. In business, focus on the tasks and activities that will matter most. In sales and marketing, know your core audience and target them rather than waste time trying to pull in business from everywhere.

Try a multi-level approach. Don’t just place a cold call or send one direct mail piece; follow-up. After a successful meeting or phone conference, send follow-up Thank You Cards as a show of appreciation and to keep your name and your company name in front of the customer.

By adding a personal touch you are sure to become a member of their business family and top of mind whenever your goods or services are needed!

There is currently a commercial on tv that shows people engaged in random acts of kindness. Not big deals, just little things like giving a child their dropped toy or holding an elevator door. These simple gestures bring smiles all around and just brighten everyone’s day. So, how about considering this workplace suggestion—

Show a little appreciation for kindnesses done in the workplace by keeping a supply of Thank You Cards on hand. When someone goes above and beyond expectations, leave a signed card on their desk as a show of appreciation. Maybe your HR person could keep plenty available for employees to use when the need arises.

Birthday cards and Anniversary cards are great in the workplace but wouldn’t an unexpected Thank You card be an added incentive to do great things?! I bet this sort of act of kindness would be contagious and a sure motivator to encourage team players. And I bet CardsDirect.com has the perfect Thank You Card Assortment Pack all ready and waiting for you!

Maybe a co-worker helped you with a major report or someone took it upon themselves to clean out the break room fridge (a yucky smelly job no one wants to tackle), or maybe you just value an employee’s extra effort. A Thank You Card would make a world of difference and I wouldn’t be surprised if it wasn’t proudly displayed! What do you think? Why not try it for a few weeks and see what happens!

According to a recent survey, 63% of Americans feel that sending a greeting via Facebook or Twitter is inappropriate with 19% believing it is downright tacky! There is simply nothing like a traditional greeting card to surprise someone on their birthday or anniversary or other special occasion. I remember when ecards first came on the scene. It was nice to be remembered but when receiving greeting cards I take into account the effort behind the thoughtfulness and an ecard just doesn’t take all that much effort.

Greeting cards are often kept as treasured memories and I have yet to knowingly keep an ecard or Facebook “wall” wish. 37% of Americans think that sending a thank you note through a social network is inappropriate. Given that a thank you is meant to send appreciation, isn’t it worth the effort to hand write a short note on lovely Thank You Cards and put a stamp on them or hand deliver them?

The next time you want to reach out to someone, do it with style. Some may call greeting cards printed on paper, signed and delivered old-fashioned, but I call it personal. The effort you take is sure to be warmly received and returned in kind. Which do you prefer, paper or virtual?

{Source: Kelton Research}